Hyatt's Lifestyle Revolution: Standard and Bunkhouse Join the Fold

Hyatt's Expansion Plans: Acquiring Standard and Bunkhouse

June 2023

Hyatt Hotels Corporation, a renowned global hospitality company, has announced its strategic acquisition of Standard International and Bunkhouse Group, two esteemed lifestyle hotel brands.

Standard International, known for its chic and contemporary properties, operates 10 hotels in major cities worldwide, including New York, London, and Los Angeles. Bunkhouse Group, on the other hand, specializes in experiential and community-oriented hotels, with locations in Nashville, Austin, and Palm Springs.

This acquisition aligns with Hyatt's vision to expand its portfolio and cater to the growing demand for lifestyle experiences. Standard and Bunkhouse will complement Hyatt's existing brands, offering guests a diverse range of options to suit their travel needs.

Standard International: A Sophisticated Urban Oasis

Standard International's hotels are renowned for their stylish interiors, vibrant social scenes, and prime locations. The brand's flagship property, The Standard, High Line, in New York City, is a popular destination for both locals and tourists alike.

Bunkhouse Group: Community-Driven Hospitality

Bunkhouse Group's hotels prioritize community engagement and local experiences. Each property features unique amenities, such as communal workspaces, live music venues, and art exhibitions. The brand's commitment to sustainability and social responsibility has earned it a loyal following.

Hyatt's Strategic Expansion

Hyatt's acquisition of Standard and Bunkhouse is a testament to the company's commitment to innovation and growth. By adding these lifestyle brands to its portfolio, Hyatt aims to cater to the evolving preferences of travelers seeking authentic and memorable experiences.

The acquisition is expected to be completed in the second half of 2023, subject to customary closing conditions. Hyatt is confident that Standard and Bunkhouse will contribute significantly to its long-term success.